Improvance is dedicated to helping clients with limited staff, time and/or budgets meet their marketing needs. Also, when a full-time marketing staff isn’t cost efficient, our freelance marketing support is your answer.

Improvance offers various marketing and communications services focused on helping you achieve your goals. You can use an individual service or take advantage of our expertise for an entire project or campaign.

Improvance was founded by Danielle Koren in 2007.


About the Ownerimg_4658_ldin

Danielle is an experienced marketing specialist, multidisciplinary project manager, and business process analyst. She has strong analytical, planning, organizational and problem solving skills. She is process oriented. Danielle has a proven ability to engage with individuals and businesses to develop and sustain effective partnerships

Danielle has over 15 years’ experience in planning and executing strategic initiatives through employments at organizations in the private and not-for-profit sector. She has a Master’s Degree in Total Quality Management, a Certified Marketing Specialist designation and Project Management Professional (PMP®) credential and has therefore a deep, yet broad knowledge of marketing and project management.

Danielle has a strong belief in giving back to her community so many years. She has donated her time and talent to several community-based agencies in York Region. In addition, she founded Help-Portrait Newmarket in 2012. Help-Portrait is a collaboration of photographers, hair stylists, makeup artists and volunteers who come together to provide a unique photo experience for low income residents in our community.


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